Friday, 9 September 2011

Giving A Home To Rooster's!

Didn't this website used to do beer reviews?


Another day brings another delivery, and 'Baby-Faced Assassin' from Rooster's Brewery qualifies as a unique delivery for two reasons.

Firstly, it's the only Bottled Beer Year delivery to consist of just a single bottle, and secondly - it's the first delivery to induce a very loud and very protracted deep guttural moan from yours truly.

Quite literately, I saw this bottle emerge from its packaging and went weak at the knees.

Not only is it enormous (at a standard wine bottle-size of 750ml) but the combination of the Rooster's 'look' and the beer's fabulous name amounts to absolute dynamite in terms of branding. My hat's off to the resident genius over in marketing.

This is a 6.1% India Pale Ale, and I have to say that its life has been in grave danger ever since the doorbell rang.

Tradition dictates that it must join the queue like every other beer - but that doesn't mean I have to be happy about it.

No sir!

Stay tuned for the review.


No comments: