I received an email the other day from a company who are about to launch a new range of craft beers in the UK, and being the sort of guy who is instinctively hostile toward such an approach - I wrote back immediately telling them in no uncertain terms that they could jolly well send me as many samples as they liked.
And here they are.
Iceland's Einstöck Brewery seems to be the result of a global search for the world's purest water source, and if the PR machine is actually telling us the truth with this (which they can actually do on rare occasions) then these look like being a very interesting couple of ales.
They are (from left to right) -
Icelandic Toasted Porter - (6.0% ABV)
Icelandic Pale Ale - (5.4% ABV)
Availability looks like being tight initially, with Harvey Nichols scoring an exclusive deal for the time being, but from what I recall, Harvey Nichols have a nasty habit of stocking only the finest products.
I can't wait to see if that theory holds weight.
Stay tuned for the reviews.